Info
Retail and Custom Fonts for the
Bold and Curious Typesetter
Brian Dove
Typeface designer
Services
Logotype Design
Your logotype is a visual representation of your brand and is an important first impression to your customers. We started drawing type to make better logos, and would be happy to work with you to design the perfect logotype for your brand.
Logotype Refinement
Even a great logotype can be ruined by poorly drawn curves. We are happy to work with you to refine your existing logotype to make it sing.
Custom Typeface Design
Typefaces shape your brand’s voice. In addition to our retail catalog, we create custom typeface designs for clients and brands of all shapes and sizes. Get in touch to learn more.
Trial fonts
Fill out the form to download free trial versions of our fonts (joining the newsletter is optional).
Our trial fonts include full kerning and OpenType features with a limited character set (basic Latin, numerals, and some punctuation). Trial fonts may not be used for commercial work, but can be used for pitching, internal exploration, or student work. If you need a wider character set to adequately test the font for your use case, please get in touch.
Licensing
Licensing fonts can be confusing, but does it have to be? Sort of. But we’re here to help.
As organizations use type in increasingly cross-platform ways, it no longer makes sense to need separate licenses for desktop, web, etc. Additionally, larger organizations extract more value from the type they license, regardless of how big their design team is. That’s why we sell licenses to use our typefaces based on one factor: the size of the company using the fonts.
Our license covers all typical platforms and the price only varies based on the value it provides the licensee—again, solely based on the size of the company licensing the font, not the number of people using the font.
Before licensing our typefaces, please read our End User License Agreement (EULA). If you have any questions that aren’t answered in the FAQ section below, feel free to get in touch.
FAQ
Who needs a license, me or my client?
If you’re doing work for a client, your client/their company should hold the license to use the font. This covers your use of it on work for that client, but not on unrelated work.
How is company size determined?
Company size is determined by the number of employees working for the company that holds the license. For our purposes, this includes owners, board members, and part time employees or freelancers working over 15 hours per week (on average).
Will I ever need to upgrade my license?
If your company outgrows the tier for which it holds a license, you are required to update your license within 60 days of that change. Please get in touch with us to upgrade your license and you will only be charged for the difference between tiers, not the full amount of the new tier.
What file types are included?
Fonts are delivered in OTF, TTF, WOFF, & WOFF2 files. Your download will also include a copy of your license which you should retain for your records.
What can I not use the fonts for?
There are some restrictions to the use of our typefaces which are covered in detail in the EULA. In general, you may not use our fonts:
- To promote bigotry or hate speech
- For political campaigns
- To train AI or large language models
What languages do your fonts support?
Character sets may vary between typefaces, but at a minimum our fonts support the Latin Plus character set. Supported languages can be found on each typefaces’ page.
As native English speakers, we acknowledge that our understanding of characters that aren’t used in English is imperfect. If you find you need an adjustment or additional character to make use of our fonts, please get in touch.
Are future updates included in my purchase?
Fonts are software, and like any other software they will occasionally receive updates. Updates usually include things like better kerning, improved outlines, and additional characters. When you purchase a license, you’ll receive updates for the font(s) you have licensed at no extra charge.
My company has more than 100 employees, how do I get a license?
Please contact us for a custom Enterprise License.
What is the difference between Big Fog and Big Fog Foundry?
Legally speaking, nothing. Logistically, the studio and the foundry have different audiences so we decided to give them separate websites. Big Fog offers design and creative services for clients who, more often than not, aren’t interested in licensing typefaces.
Who does your animation and motion graphics?
In addition to making the fonts, Brian makes all the animations and graphics. If you’d like to hire him to make freak lil animations, he’d love to hear from you.